Once a symbol of luxury, this small
decorative case
has now become a statement accessory for almost
all outfits. La
Maison Van Cleef & Arpels launches
in 1930, an ultra-sophisticated version
of
the vanity case.The story goes that Charls Arpels
caught Florence Gould, an
american socialite,
slipping her lipstick into a white tin box.
Surprised that
such a stylish woman has nothing
in which to tuck away her cosmetics, he
invented
the Minaudière.
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